Anandam
Developed during my tenure as a Senior Designer at Moshi Moshi The communication company, Anandam is a premium real estate identity where architecture and experience converge. The project distills flowing double-height balconies and privacy fins into a timeless mark that embodies the duality of city vs. sanctuary.
Category
Premium Real Estate.
Services
Logo Identity, Visual Strategy, Brand Language.
Client
Anandam
Date
May 2023
THE CHALLENGE
To represent "opulence" without unnecessary ornament. The goal was to create a mark that felt both "solid" and "open," capturing the transition from the busy city to a private sanctuary.
FINAL OUTCOME
At Anandam, every detail speaks of exclusivity and a new standard of luxury. By distilling architectural complexity into a minimal identity, the brand offers a visual promise of sanctuary in an increasingly loud world.
Latest projects
